Amazon recommends a sex change Fri, Feb 2, 2007

I think Amazon’s recommendation engine has finally lost its marbles. I’ve become accustomed to the targeted advertising for sterling silver earrings and little pretty trinkets. I mean every guy needs a hint now and again for gifts. I had myself convinced it’s because I look at classical music and books on saving space in houses… and heavy metal.. and electronics… There goes that theory. Lately it’s gone too far. Red hand bags - Womens jackets - Stockings. It must be time for me to recognize that thinks I am a woman. Soon, like much of the junk mail I’ve received in my life, it will probably say Welcome Ms. Sergent when I log in. Great. So much for collaborative filtering.